Agency: La América Bs.As.
Client: Cervecería y Maltería Quilmes
Product: Becker Beer
Director: Gustavo Taretto
Photographer: Martín Sigal
Illustrator: Alan Berry Rhys
My Role: Creative & Art Director
✷
Every country has it's expression to say "I have no money".
In the USA, people say "I am broke",
in Argentina, people say "no tengo un mango",
in Chile "Estoy Pato"
For all of those patos, Becker has a pact.
(*) Pato in spanish means Duck.
